Degree

Marketing

International Option

Get ready to develop strategies and lead marketing campaigns

Train in one of the professions with the greatest employability. The Bachelor’s degree in Marketing at Universidad CEU San Pablo prepares you with the technical, commercial and personal competences and professional skills necessary for you to safely enter management positions in the field of marketing.

It is an up-to-date, job-oriented study program. You will study with case studies and a lot of teamwork, workshops with professionals and practice in simulators. Are you worried about what you will study? This training focuses on you acquiring a complete and current vision of marketing to play a decisive role in any company. In addition, you will be able to take part in international internships at universities around the world and benefit from our agreements for internships with the most relevant companies and institutions.

Study a profession that brings you closer to creativity, innovation, research, and teamwork. We believe that marketing is and will be an essential part of business decision making, if you think so too we invite you to meet us.

School of Economics Brochure (spanish only)

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Official Name

Degree in Marketing

Centre

School of Economics and Business

Modality

Onsite

Credits

240 ECTS

Start

September 2024

Location

School of Economics and Business

Vacancies

200

Language

Spanish

Itinerarios

Marketing, Dirección de Empresas, Publicidad y Relaciones Públicas, Comunicación Digital, Inteligencia de Negocios

Eventos

CEU Summer Experience

Únete a nuestro programa preuniversitario de verano y encuentra tu vocación. Durante 5 días realizarás divertidas actividades como: charlas motivacionales, talleres prácticos a tu elección, una visita a una importante empresa y un reto relacionado con la Sostenibilidad. Te esperamos del 24 al 28 de junio en el Campus de Moncloa y de Montepríncipe.

Apúntate

24 June

Vuelve el CEU Summer Experience

Apúntate

Differential values

Why study the Bachelor’s degree in Marketing at Universidad CEU San Pablo?

Our experience of more than 20 years teaching Marketing allows us to approach the discipline from practical and experiential experience, and with a clear international orientation. You will be able to detect new business opportunities, lead teams, design strategies, implement campaigns, analyze results and optimize actions for brands. Our faculty of academics and professionals will help you amplify your talent and turn your vocation into your profession. We encourage you to study a career that will make you grow.

Our marketing degree has been designed with the advice of industry professionals to meet the needs and expectations of companies and organizations. With this degree you will be able to participate in teamwork, develop your soft skills, learn how to use data analysis software in SPSS labs, attend workshops with professionals who will teach you the latest advances, develop projects with companies and practice making business decisions with marketing simulators.

Become an expert in marketing and specialize in one of the five itineraries we offer:

Business Intelligence.
Digital Communication.
Advertising and Public Relations.
Marketing.
Business Management.

Experience learning through active and participatory methodologies with a continuous evaluation system based on real cases. Learn with a teaching team with broad experience in business, research and academia at national and international level.

At the School, we help you to internationalize your profile so that it stands out from the rest. We have collaboration agreements with the most prestigious international universities so that you can carry out an exchange program for a semester or a year. You can also take part in an International Bilingual Program with UCLA Extension (California), participate in COIL (Collaborative Online International Learning) projects with other foreign universities, specialize in online training with the University of Arizona, and many other projects with a clearly international profile.

Participate in many of the School's activities: Colgate, Palmolive, Jaguar Land Rover, LVMH IBERIA, Ernst & Young, El Corte Inglés, MEDIASET, BANKINTER, Procter & Gamble, Mahou, NTT DATA… In addition, you will be able to participate in many of the Faculty's extracurricular activities: Economic and Business News Program, Professionals in the Classroom, company visits, university competitions...

You can study the Bachelor's Degree in Marketing simultaneously with another degree and obtain two higher degrees in only 5 years:

Business Administration and Management (BAM).
Digital Communication.
Advertising and PR

Dual degrees combined with Marketing

Dual degrees combined with Marketing

Now you can go further and enhance your professional profile by studying a dual degree.

International Bilingual Program: get a differential professional profile

International Bilingual Program: get a differential professional profile

Can you imagine studying at a prestigious American university? With the International Bilingual Program you will be able to complete your studies with exclusive training in the United States. Upon completion, you will receive an official degree in Business Administration and Management, a Bilingual Program Diploma from Universidad CEU San Pablo and a certificate issued by Boston University.

UCLA Extension - Digital Media & Strategic Communications

Study at a university recognized in the field of communication and digital media. The CEU-UCLA Extension Program (University of California, Los Angeles) is aimed at students from the School of Humanities and Communication Sciences and the School of Economics and Business Administration who want to master the latest trends in Digital Strategic Communication and Marketing at an international level. It includes a training period in Madrid and a training semester in Los Angeles (USA). You will also have the opportunity to do an internship.

Excellence Program of the School of Business and Economics. Economics and Business

Excellence Program of the School of Business and Economics. Economics and Business

If you are a high-achieving student looking to enhance your skills, at CEU we have developed the Excellence Programs for you. They are based on an innovative methodology that focuses on preparation for leadership, training in digital skills, mastery of several languages and providing the professional skills most in demand in the profession. Study your degree at a different level.

Excellence Program

Facultad de CC. Económicas y Empresariales

"In the School of Economics you have many options to study dual bachelor’s degrees. The most interesting thing is the possibility of being able to do the degree you like the most in English. It's a tremendous opportunity because you go out into the market with knowledge that not many people have."

Nicolás González

Student of the School of Economic and Business

Facilities

The School of Economics and Business at Universidad CEU San Pablo has interactive classrooms equipped with computers and projectors, co-working areas for student work and a multitude of common spaces.

Tour virtual

Visit the School of Economics and Business

Bloomberg Classroom

Innova Classroom

HyFlex Classrooms

Conference room

Cafeteria

Instalaciones Facultad de Economicas y Empresariales CEU

Facultad de Ciencias Económicas y Empresariales

Hall

University life

An unforgettable university experience

The university years are unique and are remembered for the rest of your life. At Universidad CEU San Pablo, we value the importance of this vital stage and we want you to be the protagonist of a memorable experience. That is why we offer you a multitude of activities and services so that you can make the most of your university years.

Campus Life

We offer you a wide range of free activities on campus and outdoors such as hiking, Ninja Warriors, latest cultural proposals, urban dances, etc.

Clubs

Share your interests and concerns with other people in the clubs of eSports, Stock Exchange, Gastronomy, Debate, Fashion, Protocol...

Professional Careers

A team of career advisors is available to advise you on all matters relating to your professional development.

Support Program: University Wellbeing Service (SOU)

You have at your disposal a service of psychopedagogical counsellors who will support you in your personal development and academic performance.

Support: Buddy Program

Final year students bring their experience to make your first months at university easier.

Support: GPS Program

Receive mentoring from professors and professionals with solid personal and professional careers. In addition, you will receive master classes on the most in-demand skills in the market.

Social engagement

It participates in development cooperation projects (national and international), social volunteering and donation campaigns to build a fairer society.

Pastoral Guidance

Share your faith and take part in pilgrimages, spiritual exercises, celebration of the sacraments, conferences...

"Futuro" Program

You will develop values and attitudes that drive a committed professional and personal life. You will achieve competencies in communication, self-awareness, leadership, sustainability and professional purpose.