The School of Humanities and Communication Sciences continues to expand the CEU-Business ecosystem in its classrooms with the goal of achieving the best employability for its students, thanks to a strategic agreement signed with L'Oréal. The Aula CEU-L'Oréal will allow students studying the Degree in Advertising and Public Relations to develop their competencies and skills in accordance with the needs of the current and future job market.

The students who will be part of this Aula have participated in a first session in which they learned about the functioning and objectives of this project. Statements were given by Blanca Muñoz, Chief Talent Officer for Spain and Portugal, Esther Castro, Talent and Employer Branding Manager, Irene Gómez, Recruitment and Campus Management Specialist, and Nerea Gil, Marketing Director of Redken, a product line on which the students will have to work for two months. They will also have two sessions: communication and digitization, and finance and sales; in addition to enjoying a visit to L'Oréal's offices, where they will present their group projects.