Dual Degree

Business Administration and Management + Marketing

International Option

Prepare yourself with a complete vision of the business and marketing world

Differentiate yourself and acquire a complete strategic vision of the business world to work in different areas of business activity, both in national and international companies.

With the Dual Bachelor’s degree in Business Administration and Management and Marketing at Universidad CEU San Pablo, you will study subjects such as accounting, finance and taxation that will help you gain a good understanding of the general functioning of a company. And you will acquire the necessary skills to become a marketing expert with the ability to create campaigns, develop integrated strategies and respond to rapid changes in the market. Numerous activities and internships complement your studies. You also have the opportunity to study in English, which prepares you to work in an international environment.

With this Dual Bachelor’s degree you will become an agile, creative professional with a global vision of the company that guarantees you multiple job opportunities in the public and private sector. Discover all it has to offer.

School of Economics Brochure (spanish only)

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Official Name

Degree in Business Administration and Management and Degree in Marketing

Centre

School of Economics and Business

Modality

Onsite

Credits

333 ECTS

Start

September 2024

Location

School of Economics and Business

Language

English, Spanish

Eventos

CEU Summer Experience

Únete a nuestro programa preuniversitario de verano y encuentra tu vocación. Durante 5 días realizarás divertidas actividades como: charlas motivacionales, talleres prácticos a tu elección, una visita a una importante empresa y un reto relacionado con la Sostenibilidad. Te esperamos del 24 al 28 de junio en el Campus de Moncloa y de Montepríncipe.

Apúntate

24 June

Vuelve el CEU Summer Experience

Apúntate

Differential values

Why study the Dual Bachelor’s degree in Business Administration and Marketing at Universidad CEU San Pablo?

At CEU San Pablo, we provide you with a complete training in business management and marketing that will allow you to face any challenge and ensure that organizations achieve the expected results. You will also learn how to use the most commonly used tools in the field of business and marketing, as well as essential cross-cutting skills such as communication, teamwork and critical thinking.

The curriculum includes basic training in accounting and business economics, finance, economics, and more advanced specific training in marketing from a global perspective.
The program has a hands-on approach with group work, marketing simulators, workshops with professionals, university competitions and much more for you to experience first-hand learning.

In addition, the School organizes complementary activities such as the Economic and Business News Program, Professionals in the Classroom, Employment Forum, etc.

We have an excellent faculty that is linked to the professional field. At CEU San Pablo, you will receive personalized tutoring. And if your academic record stands out from the rest, we have an Excellence Program that will help you to maximize your talent.

We provide all the means and resources to complement your training with a multitude of activities and specialization seminars: Innovation Week, CEU Emprende, Aula Generali, Club de Finanzas, Deloitte Financial Challenge, Economic and Business News Program, KPMG International Case Competition, Aula IBM...etc.

The implementation of the Aula CEU-EMPRESA and the Codocencia program allows companies to be integrated as co-teachers in specific subjects or, in the case of the Aula CEU Empresa, to carry out specific and complementary training for students. Among the companies with which we have Aula CEU Empresa are IBM, EY, KPMG, ABANTE, GENERALI, NTT data, ACM and SOCIOGRAPH, among others.

We promote the professional projection of our students through the mentoring of professionals and the Talentum program, which prepares our students for the selection processes in the fields of strategic consulting, investment banking and international private banking.

We have a classroom equipped with Bloomberg terminals, one of the most important economic and financial information applications in the world.

In addition, in all computer classrooms you will be able to use specialized programs and statistical tools for sector analysis and market research.

We also have a business simulation program, which is unique to this University.

This Dual Bachelor’s degree can be studied in both Spanish and English.
Two or more semesters at a foreign university. We have more than 130 mobility agreements with the best universities in the world so you can have an international experience (Europe, Asia, America, Australia).
And, you also have multiple ways to internationalize your profile:
- Study an IBP at Boston University and graduate with a Dual Bachelor’s degree. You can obtain the International Business Certificate issued by Boston University Metropolitan College and your official degree.
- Prepare yourself with an International Online Program with Arizona University.
- Don't miss International Week, with the visit of international university professors who come to teach a subject.
- Take advantage of the CEU Language Center, where you can learn or reinforce foreign languages such as English, French, Mandarin Chinese, and German.
- Global Sales Competition, COILs (Collaborative Online International Learning), where students from different international universities interact and work as a team in an innovative and digital format to develop multidisciplinary projects and other projects with a distinctly international profile.

This Dual Bachelor’s degree includes two Compulsory internship periods so that you can live a real professional experience in the best companies. We also offer you the possibility of doing additional extracurricular internships in Spain or internationally.

The employability of the Dual Bachelor’s degree in Business Administration and Management and Marketing ranges between 94% and 96%. Our students manage to work a few months after finishing their studies and are the most demanded by companies.

International Bilingual Program: get a differential professional profile

International Bilingual Program: get a differential professional profile

Can you imagine studying at a prestigious American university? With the International Bilingual Program you will be able to complete your studies with exclusive training in the United States. Upon completion, you will receive an official degree in Business Administration and Management, a Bilingual Program Diploma from Universidad CEU San Pablo and a certificate issued by Boston University.

Boston University (International Business Certificate)

Learn alongside the future leaders of the business world at a university with 180 years of history. The CEU-Boston Program is aimed at students from the Schools of Law, Economics and Humanities and Communication Sciences. A unique opportunity to develop a vision of business, leadership, and entrepreneurship, and enhance their development. It consists of 3 intensive modules in Madrid taught by professors from the American university and a one-semester stay at the Metropolitan College of Boston University.

Excellence Program of the School of Business and Economics. Economics and Business

Excellence Program of the School of Business and Economics. Economics and Business

If you are a high-achieving student looking to enhance your skills, at CEU we have developed the Excellence Programs for you. They are based on an innovative methodology that focuses on preparation for leadership, training in digital skills, mastery of several languages and providing the professional skills most in demand in the profession. Study your degree at a different level.

Excellence Program

Facultad de CC. Económicas y Empresariales

"CEU San Pablo has given me an incredible experience, surrounding me with people who have made me better. In addition, it has allowed me to grow and go beyond the merely academic."

Miguel Jara

Student of the Dual Bachelor’s degree in Business Administration + Marketing.

Facilities

The School of Economics and Business at Universidad CEU San Pablo has interactive classrooms equipped with computers and projectors, co-working areas for student work and a multitude of common spaces.

Tour virtual

Visit the School of Economics and Business

Bloomberg Classroom

Innova Classroom

HyFlex Classrooms

Conference room

Cafeteria

Instalaciones Facultad de Economicas y Empresariales CEU

Facultad de Ciencias Económicas y Empresariales

Hall

University life

An unforgettable university experience

The university years are unique and are remembered for the rest of your life. At Universidad CEU San Pablo, we value the importance of this vital stage and we want you to be the protagonist of a memorable experience. That is why we offer you a multitude of activities and services so that you can make the most of your university years.

Campus Life

We offer you a wide range of free activities on campus and outdoors such as hiking, Ninja Warriors, latest cultural proposals, urban dances, etc.

Clubs

Share your interests and concerns with other people in the clubs of eSports, Stock Exchange, Gastronomy, Debate, Fashion, Protocol...

Professional Careers

A team of career advisors is available to advise you on all matters relating to your professional development.

Support Program: University Wellbeing Service (SOU)

You have at your disposal a service of psychopedagogical counsellors who will support you in your personal development and academic performance.

Support: Buddy Program

Final year students bring their experience to make your first months at university easier.

Support: GPS Program

Receive mentoring from professors and professionals with solid personal and professional careers. In addition, you will receive master classes on the most in-demand skills in the market.

Social engagement

It participates in development cooperation projects (national and international), social volunteering and donation campaigns to build a fairer society.

Pastoral Guidance

Share your faith and take part in pilgrimages, spiritual exercises, celebration of the sacraments, conferences...

"Futuro" Program

You will develop values and attitudes that drive a committed professional and personal life. You will achieve competencies in communication, self-awareness, leadership, sustainability and professional purpose.